Welcome to Fruits and Veggies - Mix it up!TM! To say that we are excited to have you here would be an understatement. What you see here is the result of months of research, discussion, passion and anticipation…and maybe some blood, sweat and tears too. We’re proud of the Mix it up!TM message and we’re thrilled to share it with you.
When we started talking to people around the country we found that they didn't need us to tell them that fruits and veggies are good for them, what they really needed were easy ways to incorporate them into their meals and snacks every day. We couldn’t agree more.
As moms we know that being creative with fruits and veggies can be a challenge in our busy day-to-day lives. We know that convincing the pickiest of eaters to eat the veggies we’ve sent for their mid-day snack can be an exercise in exhaustion. That’s why we’re so glad that fruitsandveggies.ca offers great tips for picky eaters (letting them help in the kitchen has worked) and eating fruits & veggies on the go (grabbing a banana or some cut carrots on the way to swimming class works well) as well as some fantastic recipes (mmm…Apple Chicken Curry in a Hurry)! We’ll share our Mix it up!TM experiences with you and we’ll introduce you to some great people with great ideas about fruits & veggies. We’d also like to hear from you so, come back often. First though, we’d like to tell to you a bit about the team behind Fruits and Veggies - Mix it up!TM
The Canadian Produce Marketing Association (CPMA) is proud to continue a long-standing partnership with the the Heart and Stroke Foundation’s Health Check™ Program and the Canadian Cancer Society. These organizations, widely respected for their role in health promotion and disease prevention through healthy eating education support the Mix it up!TM campaign.
Mix it up!TM is a team-effort. CPMA, a member driven association representing all aspects of the produce industry from farm gate to dinner plate, is working with a network of Public Health practitioners and the produce and retail industry – including grocers, media and more – to spread the word to all Canadians about the role of fruits and veggies as part of a healthy lifestyle.
We are looking forward to having you with us as we Mix it up!TM
Melanie & Lianne
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